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Some of Our Work

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Krasl2Getting the Word Out

We designed a sponsorship and branding program that quadrupled sponsorship levels and drove record attendance for Krasl Art Fair on the Bluff. An integrated program delivered consistent messages to customers and prospects through public relations, advertising and direct marketing.

 

Quizzes

 

Brand Partnering

Our incentive training programs rewarded Best Buy employees for learning, then proving their knowledge about Whirlpool products.

 

 

 

Over 1,000 Best Buy sales associates have been trained to convey strong, consistent messages about the products to motivate shoppers nationwide.

Creating Buzz

We identified and engaged key food magazines and websites in new ways by creating and sending “duck boxes” to carry a product versatility message. The boxes were designed to increase awareness and generate dialogue about Maple Leaf Farms products. They introduced duck recipes and cooking techniques by carrying a theme that delighted and surprised food editors! In 2005, we garnered placements in publications totalling 47 million in circulation.

Boxes

 


 

 


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