![]() |
||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
|
|
||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
|
|
||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
|
|
|
|||||||||||||||||||||||||||||||||||||||||||||||||||||||||
|
Strategic Planning
What Strategic Planning Needs To Be Most
conventional strategic plans include numerous and broadly stated goals
and strategies too often mixing apples and oranges from a priority standpoint
and do not offer clear, measurable connections to the daily operations
of the organization. A
strategic plan must be a simple-to-understand, clear, actionable road
map. And while the board holds responsibility for thinking strategically
about the organization's future, all employees must be able to articulate
the strategic plan and understand how it affects their daily activities.
Board
and staff should be highly collaborative in a dialogue about how the association's
future strategy will unfold. Master Planning is a way to do strategic
planning to achieve just that. Master Planning integrates five key activities to achieve organizational transformation:
Next:
How
Master Planning Can Help
|
|
|
||||||||||||||||||||||||||||||||||||||||||||||||||||||||
|
©
2003 Marketing Partners, Inc. All rights reserved |
||||||||||||||||||||||||||||||||||||||||||||||||||||||||||